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Online Public Relations and Promotion

From running contests to viral marketing to banner ads, Inc.com shares numerous ways you can spread the word about your company on the Web.

  • Using Media Intelligence Tools To Drive Communications Success (American Marketing Association)
  • Identifying and Reaching Influencers (American Marketing Association)
  • Choosing a Public Relations Agency (American Marketing Association)
  • Effective Press Release Writing (American Marketing Association)
  • Preparing Press Releases Norm Greenfield, Provoco Status Quo
  • E-Communication Strategies for your public-relations efforts. (Inc.com)
  • PR Homework: Study Mailing Lists, discussion lists and e-mail newsletters. (Inc.com)
  • Online Public Relations Tools (Inc.com)
  • Niche for Success by the owner and editor of Search Engine Watch (Inc.com)
  • Pump Up Your Internet PR with six suggestions. (Inc.com)
  • Viral Marketing: Worth Catching (Inc.com)
  • An Ad Model That Works a Health website case study (Inc.com)
  • Banner Ad Real Estate: Look Before You Leap (Inc.com)
  • The Tested Eight-Step Banner Ad Campaign the best placcement (Inc.com)
  • The Publicity FAQ (Marcia Uudkin)
  • Communications Strategies During Litigation (American Marketing Association)

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